Vespa has always inspired its fans to live memorable experiences. So, marking its first 70 years (1946-2016), Vespa is collecting the 70 most significant experiences to enjoy at least once in a lifetime, from which it will draw up the first official list. Via the Vespa social channels (Facebook, Twitter and Instagram), Vespa lovers from around the world are invited to share their most meaningful Vespa experiences, using the hashtag #myvespaexperience.
Their contributions are “transformed” into ad hoc fact sheets and subdivided into four main categories: Fun, Love, Adventure and Urban Life.
Then they are organised and posted on the website created for this unique “social campaign”.
It’s fun – and inspiring! – to find out more about the “worth-living experiences” submitted by Vespa fans in the four categories, and vote for your favourites, helping to create the first "Vespa Bucket List" in the long story of the Vespa: a fantastic collection of the 70 most exciting experiences with a formidable icon… of life.
INFO & LINKS:
70things.vespa.com
www.facebook.com/vespa
twitter.com/Vespa_Official
www.instagram.com/vespa_official
In early October, the official facebook page of Vespa, on the international web site, posted a nice goal: 1 million “likes.” For the occasion was created this animated “social card” dedicated to the Vespa fans:
And, it must be said, adding that even “likes” of the other official facebook pages present on numerous Vespa web sites of the various markets (Europe, Americas and Asia), the million doubles and, indeed, beyond; In fact, in the only fb page of Vespa India the likes are over 563,000, exceeding 100,000 in the Vespa Vietnam, and so on. No wonder: Vespa, you know, like, like, like... over 70 years.
And here is worth mentioning that, on the occasion of his 12th birthday (February 4, 2016), the ubiquitous social network facebook celebrated the “Friends Day” around the world through a series of videos and, in the first “viral” clip there was Vespa!
HERE THE ARTICLE:
wide.piaggiogroup.com/archive/wide1_16
