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ON-THE-ROAD CONCERTS

PIAGGIO PORTER CENTRE STAGE AT PIANO CITY MILANO WITH “PIANO À PORTER”

EQUIPPED WITH AN UPRIGHT PIANO, ON SATURDAY 20 AND SUNDAY 21 MAY 2017, PIAGGIO’S VERSATILE COMMERCIAL VEHICLE WILL TAKE MUSIC TO THE CITY SQUARES AND PARKS. ITINERANT CONCERTS MADE POSSIBLE BY THE COMPACT DIMENSIONS, AGILITY AND SUPERLATIVE SIZE/LOAD CAPACITY THAT UNDERPIN THE MARKET SUCCESS OF THE ENTIRE PORTER RANGE.

Milan, 9 May 2017 – The pleasure of mobility, simplicity and efficiency in transporting goods in cities and great attention to the environment have always been key elements in the success of the strategy and development activities of the Piaggio Group and Piaggio Commercial Vehicles. This is why the Piaggio Porter is one of the stars of the sixth edition of Piano City Milano, with a series of itinerant concerts, from 19 to 21 May, which will animate the city squares and parks with the magic of music.
The result of this exceptional experiment, generated through the original combination of music and mobility, is “Piano à Porter”: a Piaggio Porter Tipper SL 1.5 ton Multitech equipped with an upright piano, created for the express purpose of taking the appeal of music round the squares, streets and courtyards of Milan, and turning them into places to meet up and enjoy some fun. A “role” that makes use of the compact dimensions and agility and the extraordinary ratio between size and load capacity that have made the Porter range such a success.

BACKSTAGE: THE PORTER IN PREPARATION

Piano à Porter is the great new attraction of Piano City Milano – “A city that makes music”, now an important event involving the city’s entire social and cultural fabric, from the centre to the suburbs. The festival, from 19 to 21 May 2017, will offer the public 50 hours of music, 450 concerts in more than 250 city locations (parks and gardens, squares and museums and other venues).

Piano City Milano 2016

The event, which has grown every year, welcomes almost 100,000 participants for two days and three nights devoted to music (all genres, for all tastes. INFO: www.pianocitymilano.it/?lang=en).

The Piaggio Porter will “play” in eight different locations, for eight concerts, each one lasting 50 minutes. Here is the itinerary, with the names of the artistes who will be playing the piano on the Porter:

Saturday 20 May. 12.00 hours: Mercato Lorenteggio, Alessandro John Bramley. 14.30 hours: Giardino Oreste del Buono, Mariano Bellopede. 16.30 hours: Giardino delle Culture, Valeria Caprì. 19.00 hours: Piazza Vigili del Fuoco, Adrian Bryner.

Sunday 21 May. 12.30 hours: Piazza Sant’Alessandro, Claudio Maviglia. 14.30 hours: Piazza Castello, Rossano Torre. 16.30 hours: Via Paolo Sarpi, Alessandro Sgobbio. 19.00 hours: Piazza Santa Maria delle Grazie, Rossana Lanzillotta.

PIAGGIO PORTER, A GREAT RANGE! The Porter 2016 range is equipped with eco-friendly high-performance engines as well as new safety and comfort features – ABS and ESC stability control are standard on all the models – and with an outstanding versatility in the fittings, to guarantee a wide choice of configurations to meet every transportation need. The MultiTech petrol engine on the Porter and Porter Maxxi is a brand new unit.

The engine is a four-cylinder dual-camshaft 1299cc unit with a 16-valve drive chain, compliant with the Euro 6 standard. It delivers outstanding performance improvements while cutting fuel consumption and emissions.

The efficient compact MultiTech petrol engine is also the base for the Bi-Fuel Eco-Power version (petrol+LPG) and the Green-Power version (petrol+methane). For customers looking for a “zero emissions” vehicle, Piaggio offers the Porter in an Electric Power version, the most popular in its category in Europe. All the versions of the Piaggio Porter and Porter Maxxi are also available in the top-end Extra configuration, which includes body-coloured front bumpers, fog lights, electric power windows, a Radio CD system with MP3, electronic anti-theft system with remote control, and rear parking sensors (not on the Chassis version).

INFO:
www.piaggiocommercialvehicles.com/en_EN