NEW PARTNERSHIP, RENEWED EUROPEAN SUPPORT, NEW RESEARCH INITIATIVES AND APPLICATIONS OPEN FOR TRAINING PROVIDERS
Brussels (Belgium), 15 October 2026 - After ten years of promoting high-quality voluntary post-licence motorcycle training, the European Motorcycle Training Quality Label is entering a new chapter. The Label has helped riders who want to keep improving their riding skills find training they can trust. With a new partnership, broader European support and new research initiatives, the Label now continues its journey and welcomes new training providers.
https://motorcycle-training-label.acem.eu/partners/
A new partnership. Since June 2026, the Label has been coordinated by ACEM the European Association of Motorcycle Manufacturers (https://www.acem.eu/), and ifz, the Institute for Motorcycle Safety (https://www.ifz.de/). The partnership combines ACEM’s long-standing commitment to road safety with ifz’s expertise in rider training and safety research. The German Road Safety Council (DVR), a founding member of the Label, will continue to manage the certified training programmes in Germany, while the International Motorcycling Federation (FIM) expands the initiative’s reach internationally.
“The first ten years have given the Label a strong foundation. Together with ifz, we now want to build on that experience, expand its reach and make high-quality post-licence training accessible to more riders across Europe.” Antonio Perlot, ACEM Secretary General.
Photo sources: https://www.facebook.com/MotoGuzziItalia/
https://www.facebook.com/PiaggioItalia/
(Claim of the 2025 Acem-FIM European campaign, launched to encourages all riders, new and seasoned, to invest in high-quality training).
“Quality motorcycle training depends on clear learning objectives, effective teaching and instructors who are able to support riders in developing safer riding behaviour. Our cooperation with ACEM provides a strong basis for further developing the Label and supporting continuous improvement among certified European training providers.” Matthias Haasper, ifz Director.
Strong European support. The Label continues to receive support from European road-safety stakeholders. The European Commission has reconfirmed its support for the initiative, and the European Transport Safety Council (ETSC) has supported the Label since 2019. FIA Region 1, POLIS and the Motorcycling MEP Club are now joining as official supporters, further broadening the initiative’s European road-safety, mobility and policy network.
Claire Depré, Head of the Road Safety Unit at the European Commission’s Directorate-General for Mobility and Transport (DG MOVE), said: “The European Commission continues to support the European Motorcycle Training Quality Label as an important initiative promoting quality in post-licence rider training across Europe. By helping riders identify quality-assured training programmes and encouraging continuous learning throughout their riding journey, the Label contributes to our shared ambition of making Europe’s roads safer.”
Discover this event: https://transport.ec.europa.eu/news-events/main-events/eu-road-safety-conference-2026_en
Andreas Glück, Member of the European Parliament, said: “Safety is not just about vehicle technology; it is fundamentally about the rider. The European Motorcycle Training Quality Label puts the rider at the heart of road safety by promoting high-quality voluntary post-licence training. This forward-looking initiative helps create a safer, more responsible riding culture across Europe.”
Connecting research and innovation. The Label is also developing new links with academic research through cooperation with the University of Florence (UniFi) on AIGOR, a project exploring how artificial intelligence and riding data can give young moped and motorcycle riders personalised feedback on their riding and potential risks their first years on the road. ACEM is providing financial support to the project, which could lay the groundwork for a future digital safety tool for riders.
Ten years of advancing quality in rider education. This new era builds on a decade of trusted quality, with a European network of 35 certified training programmes in 10 countries, supported by a community of training providers committed to quality and safer riding. The Label has also fostered exchange between providers, creating opportunities to share experience and good practices.
Clip video, Acem Instagram – Learn – Ride -Enjoy – Repeat:
https://www.instagram.com/p/DIdhQato4zk/
ACEM and @fimlive are proud to launch a European-wide campaign that encourages all riders, new and seasoned, to invest in high-quality training, 2025.
2025 marked two major milestones for the Label. It published the Instructor Guidelines for Voluntary Motorcycle Training, now used by more than 50 schools, and launched the Learn – Ride – Enjoy – Repeat campaign, which mobilised 44 organisations in 22 countries.
https://motorcycle-training-label.acem.eu/impact/
Applications now reopen. Training providers offering voluntary safety motorcycle training can now apply for the Label. They gain visibility among riders looking for quality-assured training and exchange good practice with a trusted quality network across Europe. Information on certification and how to apply is available on the Label’s refreshed website, where riders can also find certified training in their country.
More information: The European Training Quality Label
https://motorcycle-training-label.acem.eu/
Contact – Dr. Veneta Vassileva, ACEM Safety Manager – v.vassileva@acem.eu
About the European Motorcycle Training Quality Label: The European Motorcycle Training Quality Label helps riders identify high-quality voluntary post-licence motorcycle training programmes across Europe. The Label is granted to programmes that have undergone a rigorous and objective evaluation. Since June 2026, it has been coordinated by ACEM and ifz.
About ACEM: The European Association of Motorcycle Manufacturers (ACEM) represents manufacturers of mopeds, motorcycles, three-wheelers and quadricycles (L-category vehicles) in Europe. Road safety is a core priority for ACEM. The association works with European institutions, road-safety organisations and training providers to promote safer riding through vehicle technology, rider training and awareness. ACEM members include 16 manufacturing companies: BMW Motorrad, Bombardier Recreational Products (BRP), Ducati Motor holding, Harley-Davidson, Honda, Kawasaki, KTM, KYMCO, Peugeot Scooters, Piaggio Group, Polaris Industries, Royal Enfield, Suzuki, Triumph Motorcycles, Yamaha and Zero Motorcycles. ACEM also represents 17 motorcycle industry associations in 16 different European countries. About 481,600 jobs depend on the L-category industry in Europe. There are more than 40 million motorcycles and scooters on Europe’s roads (2024 estimate).
About ifz: Since 1981, the Institute for Motorcycle Safety (ifz) has been an independent research and competence center dedicated to the safety of motorcycle and scooter riders. It brings together science, practice, and policy to reduce accidents and make Powered Two-Wheeler mobility safe, affordable, and accessible. The ifz operates throughout Europe through networks, partnerships, and projects, and globally through its International Motorcycle Conferences.
https://www.facebook.com/Institut.fuer.Zweiradsicherheit/
https://www.ifz.de/de-international-motorcycle-conference-2027-start/
Motorcycle training and rider education are among the key focuses of the ifz’s activities. The goal is to improve riders’ riding skills as well as their awareness of hazards and risks. Through its research and international cooperation, the ifz contributes to the continuous development of high-quality, evidence-based motorcycle rider training across Europe.
Source, ACEM:
https://www.acem.eu/the-european-motorcycle-training-quality-label-enters-a-new-chapter/