events

ACEM ONLINE CONFERENCE: “THE RIDE TO 2030 AND BEYOND: THE CONTRIBUTION OF THE EUROPEAN MOTORCYCLE INDUSTRY TO SUSTAINABLE MOBILITY”

SCHEDULED FOR 17 NOVEMBER 2021. THE LINK TO REGISTER AND THE HASHTAG TO SEND QUESTIONS AND COMMENTS.

AT THE PIAGGIO MUSEUM: “VESPIZZATEVI. 75 YEARS OF SUCCESSES AND RESTARTS” EXHIBIT EXTENDED THROUGH 31 DECEMBER 2021

GMG GUZZI WORLD DAYS AND THE CENTENARY MOTORCYCLE RALLY POSTPONED TO 2022

THE SITUATION CREATED BY THE PANDEMIC HAS MADE IT NECESSARY TO RESCHEDULE THE EVENTS DUE TO HAVE BEEN HELD IN MANDELLO DEL LARIO FROM 6 TO 12 SEPTEMBER. THE MOTOGUZZI CENTENARY WILL BE CELEBRATED IN STYLE IN SEPTEMBER 2022.

SUCCESSFUL DÉBUT FOR THE MOTO GUZZI V85 TT IN MOROCCO

VIDEO OF THE FIRST OFFICIAL ROAD TRIP, FROM CASABLANCA TO MARRAKESH, BY WAY OF ESSAOUIRA. ANWAR GHAZALE TELLS THE STORY, DIRECTOR OF THE MOTORCYCLE DIVISION, SEHI GROUP, EAGLE BRAND IMPORTER IN THE FASCINATING NORTH AFRICAN COUNTRY.

THE INTERNATIONAL RELEASE OF LUCA, THE FIRST DISNEY AND PIXAR FILM SET IN ITALY

VESPA ACCOMPANIES THE MAIN CHARACTERS IN THEIR SEARCH FOR FREEDOM. ICON OF STYLE AND ELEGANCE, WITH MAJOR APPEARANCES IN MORE THAN 1,400 FILMS, VESPA PROVES A TRUE MOVIE STAR ONCE MORE, ALSO ON THE BIG SCREEN.

“RIDE BACK TO FREEDOM” – 2 WHEELS IN SEARCH OF LOST FREEDOM IN TIMES OF THE CORONAVIRUS. THE NEW DOCUFILM FROM AUSTRIAN DIRECTOR HERMANN WEISKOPF

HE FILMED IT IN ITALY LAST JUNE, ACCOMPANIED BY A VESPA AND DIRECTOR OF PHOTOGRAPHY BERNHARD FREINADEMETZ. IT PROVIDES THE UNREPEATABLE AND AUTHENTIC NARRATION OF A DIFFICULT PERIOD, ILLUMINATED BY THE HOPE AND DESIRE TO REDISCOVER OUR MOST VALUABLE ASSET: FREEDOM. NOW THE MULTIPLE AWARD-WINNING DIRECTOR’S WORK IS READY FOR THE INTERNATIONAL FILM FESTIVALS.

PRESENTED TO THE ITALIAN PRESIDENT SERGIO MATTARELLA THE NEW
MOTO GUZZI V85 TT

AT THE QUIRINALE PALACE, ON THE OCCASION OF THE 100^TH ANNIVERSARY OF THE EAGLE BRAND.

VESPA A WINNER AT THE PRESTIGIOUS WEBBY AWARDS

IN ITS 75TH ANNIVERSARY YEAR, VESPA RECEIVES THE AWARD FOR BEST WORLDWIDE WEBSITE IN THE “CAR SITES & CAR CULTURE” CATEGORY. NOW AT THEIR XXV EDITION, THE WEBBY AWARDS ARE THE LEADING WEBSITE AWARD PROGRAM.

THE GREAT APRILIA CHAMPIONS TOGETHER ON THE MISANO CIRCUIT

A DAY OF FRIENDSHIP AND LOVE FOR BIKES, WITH A SAVE-THE-DATE FOR ALL ENTHUSIASTS IN 2022 WHEN, AT LONG LAST WITH THE GREAT PARTICIPATION OF THE FANS, THE APRILIA ALL STARS EVENT WILL RETURN. ALEIX ESPARGARÓ AND LORENZO SAVADORI ON THE TRACK AND WITH THEM MAX BIAGGI, LORIS CAPIROSSI, ALEX GRAMIGNI, ANDREA IANNONE AND MANUEL POGGIALI. THE RS-GP BIKES FROM 2019 TO 2021 WERE PUT THROUGH THEIR PACES, ALONG WITH THE NEW RSV4 AND TUONO V4 FACTORY AND THE RS 660 TROPHY BIKES. GUEST STARRING WERE THE LEGENDARY 250 2-STROKE BIKES, ON TRACK WITH ESPARGARÓ, BIAGGI AND POGGIALI. ALL THE CONTENT, SPECTACULAR VIDEOS, INTERVIEWS AND BACKSTAGE ACTION WILL BE RELEASED ON THE APRILIA SOCIAL MEDIA CHANNELS AND WEBSITE.

REGISTRATION OPEN FOR 2021 MOTO GUZZI EXPERIENCE

SIX FANTASTIC ON THE ROAD EVENTS ASTRIDE MOTO GUZZI JEWELS. ROUTES IN SARDINIA, TUSCANY AND THE DOLOMITES, AS WELL AS TRIPS IN THE BALKANS AND TUNISIA. ALSO ON THE CALENDAR, THE “CENTENARY JOURNEY” - DESTINATION NORTH CAPE: AN UNFORGETTABLE ADVENTURE THAT CELEBRATES THE EAGLE BRAND'S ONE HUNDRED YEARS AND CONCLUDES IN MANDELLO AT THE HEART OF THE GMG EVENT. THE LOVE OF BIKES AND OF TRAVELLING, OF FRIENDSHIP, FOOD AND EXPLORATION, ALL IN ONE RICH OFFER THAT EMBODIES THE AUTHENTIC VALUES OF MOTO GUZZI.

APRILIA RACERS DAYS ARE AROUND THE CORNER: THE BEST EXPERIENCE ON THE TRACK, ON 9 CIRCUITS ALL OVER AMERICA. PURE ADRENALINE

DOUBLE INTERNATIONAL PRESS LAUNCH: MOTO GUZZI V7 AND APRILIA TUONO 660

APRILIA RACING AND (RED) TOGETHER AGAIN FOR THE FINAL RACE OF THE SEASON

IN 2020, THE UNTIRING COMMITMENT TO FIGHTING NEONATAL AIDS IS JOINED BY THE BATTLE AGAINST COVID-19. AN IMPORTANT CHALLENGE FOR ALL MOTOGP FANS.

SOCIETY MOTORS SUPPORTS LOTFI HAMROUNI, HOLDER OF 5 ENDURANCE MOTORCYCLE WORLD RECORDS, READY FOR A NEW AND EXTRAORDINARY CHALLENGE ASTRIDE HIS APRILIA RSV4 1100 FACTORY. FIND OUT WHAT IT IS...

APRILIA RS 660 INTERNATIONAL LAUNCH FOR JOURNALISTS AND DEALERS

GREAT SUCCESS FOR THE APRILIA TRACK DAY IN DUBAI!

VINCENT VIJAI BOSCO, MANAGING DIRECTOR OF SOCIETY MOTORS, PIAGGIO GROUP BRANDS DISTRIBUTOR IN THE UNITED ARAB EMIRATES, ENTHUSIASTICALLY TALKS ABOUT THE APRILIA FANS WHO EXPERIENCED A FANTASTIC DAY ON THE TRACK. VIDEOS AND PHOTOS HERE.

APRILIA CHOOSES CALIFORNIA TO DÉBUT THE ANXIOUSLY AWAITED RS 660

THE NEW SPORT BIKE IS UNVEILED ON THE STREETS OF THE WEST COAST AND AT LAGUNA SECA WITH PIKES PEAK RECORD HOLDER, RENNIE SCAYSBROOK. RS 600 IS INTRODUCED TO THE PUBLIC IN A BRAND NEW ACID GOLD COLOUR SCHEME, AN EXPRESSION OF SPORTINESS AND STRONG PERSONALITY THAT WILL NOT GO UNNOTICED. FROM MONDAY 12 OCTOBER ONLINE PREBOOKING WILL BE OPEN IN ALL EUROPEAN MARKETS.